Marketing Maine

Not Your Grandfather’s Frozen Lobster Meat

Spreading the great taste of Maine lobster across the country is something that’s been done …

Cooking Lessons from a Maine Lobsterman

Although Maine’s lobstermen and women make their living catching lobster, they also have strong opinions …

Sustainability at the Heart of the Maine Lobster Industry

Maine Lobstermen have a long history of sustainability measures that help protect the health of …

Handling a Delicacy from Trap to Table

As a live product, Maine Lobsters are handled with great care from the moment they …

Maine Lobster 101: Seasonality and New Shell

Although some lobstermen fish year-round, the annual period of time when lobsters shed their old …

Webinar: Sustaining Maine Lobster from Sea to Table

Maine Lobster is one of the most sustainably harvested products in the world with practices …

Why Make it Maine? The Lobster Industry 101

If you’re in need of a Maine Lobster crash-course, you’re in luck! Over the next …

Prepping for Peak New Shell Season

Fishing for lobster requires a lot of preparation, especially as the peak season approaches. There’s …

Our Shifting Strategy: Differentiating Maine Lobster within the Supply Chain

As we approach peak season, the Maine Lobster Marketing Collaborative is gearing up to expand …